Referrals are the holy grail of a sustainable business. Prospects that come to you via referral tend to: Convert to clients more easily Be high quality/good fit Require less money and effort to acquire Often these clients turn into long-term and repeat customers. Yet for many business owners referrals can seem as mysterious and elusive…
An active entrepreneur doesn’t have to be an athletic entrepreneur (but you might be)…. it is someone, perhaps YOU, who yearns for more life outside of your business. You are passionate about something…gardening, painting, music, research, anything that makes your heart sing — and you want THAT to be as much a part of your…
Even with the rise in virtual meetings, there is nothing quite like being face-to-face with people. At some point just about every small business owner will find himself or herself on the road to a conference, speaking gig, or client engagement. To me this time is precious time spent away from home and things I…
It’s not what you do, how much you do, or when you do it that will determine your success and happiness. Deliberate choices are the difference between victimhood and servitude and true freedom. Join Paula G as she delves into the power of business flow with the topic of deliberate choices on this spring kayak…
Happy clients make healthy businesses. Do you know if your clients are happy? Are you sure or just guessing? It can be so easy to get busy with day-to-day business activities and never stop to put your finger on the pulse of your customer’s experience. Yet understanding what your clients are thinking and feeling about…